The meetings and events sector is now undergoing fast change. However, the use of mobile event applications is not new. The majority of event planners desire to have these applications, and a pretty good percentage of them make the purchase as well. Still, the value of mobile event applications is frequently underestimated by event planners, who have their own reservations about them. They take a step back from adopting such a great tool due to myths or misconceptions about event management apps. Let us bust two major myths.
Myth - Why Need an App when a Website is Active!
One of the most hotly contested subjects in the current scenario is, do
planners really need both mobile applications and mobile-friendly websites.
However, the response is indeed true. In order to draw in and keep today's
tech-savvy, mobile-loving millennials, it is necessary to have a blend of both
strategies, although they may appear to be quite similar. Event organizers must
realize that their website is merely a tool for internet searches. But their
attendees may download a mobile event app or best
meeting app to their phones and access it whenever they choose. Having
a mobile app may be quite effective since it will allow attendees to register
directly for an event without having to "Google" it.
Additionally, it will raise event ROI, foster loyalty, and help the event
planner or organizer stay connected. Event applications are used to boost ROI
through sponsorship. Each component of the app should include sponsor branding.
Planners need to enhance app adoption in order to have a solid ROI. Such an
event or conference
app can also enhance the user experience.
Myth - Pricey and beyond means
The price of mobile event applications is another widespread misconception.
Several companies that offer mobile event apps offer fully functional apps with
all the bells and whistles at a reasonable price. One may get a pocket-friendly
app that can meet all essential needs, as is the case with the majority of
items. Event planners can also find a trusted platform where clients are assisted
with custom mobile application solutions by highly experienced professionals.
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